First Principles

The Corporate Finance Lens: What Everyone Needs but Few Learn.

The Corporate Finance Lens: What No One Teaches but Everyone Needs Across industries, the biggest killer isn’t bad strategy or bad product. It’s capital in the wrong place at the wrong time. I’ve watched smart, credentialed people follow the frameworks they were taught … straight into decisions that crippled their best growth engines. Business schools, […]

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Capital Allocation ≠ Cost Cutting: What Even Great CEOs Often Miss.

Capital Allocation ≠ Cost Cutting: What Even Great CEOs Often Miss Capital allocation decides where and when to deploy capital. Cost reduction decides how much you spend. Confuse the two and you undercut both. Capital allocation is the discipline of putting resources where they earn the highest return. Sometimes that means cutting. Sometimes it means

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The Most Important Skill in Business? Opportunity Cost.

The Most Important Skill in Business? Opportunity Cost. After two decades in banking, capital markets, and operating roles, one pattern stands out: the best performers aren’t the ones with the prettiest slides or the most complex spreadsheets. They’re the ones fluent in opportunity cost. In my experience, that fluency isn’t taught; it’s developed through repetition,

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