Privacy Notice
Forma respects your privacy and protects your personal information. Learn how we collect, use, and safeguard your data.
This summary provides a quick overview. Please refer to the full Privacy Notice for legal details
What We Collect
We collect personal and technical information you provide to us or that is automatically collected when you use our platform, including contact details, account information, transaction-related data, and device and usage data.
How We Use It
We use this information to operate and improve our platform, deliver our services, process transactions, communicate with you, and comply with legal and security obligations.
Cookies and Tracking
We use cookies and similar technologies to operate and improve our platform and analyze usage. You can manage these through your browser settings.
Data Protection
We use reasonable technical and organizational safeguards to protect your information. We do not sell personal data.
Your Rights
You may submit requests regarding your personal data by contacting legal@formaedtech.com, subject to applicable law.
1. Overview
This privacy notice (“Privacy Notice”) describes how Forma Holdings LLC (d/b/a Forma Group) and its affiliates (“FormaGroup,” “we,” “our,” or “us”): (a) collects, uses, retains, shares, or otherwise processes your data (“process” or “processes”) and (b) describes your rights regarding your personal data (as defined below) and how to exercise those rights. Please read this Privacy Notice carefully to understand our policies and practices regarding your data and how we will treat it. Wherever appropriate in this Privacy Notice, a singular term shall be construed to mean the plural whenever appropriate, and a plural term the singular.
1.1. Modification of This Privacy Notice
This Privacy Notice may be modified from time to time. The date this Privacy Notice was “last updated” is at the bottom of this page. If we make a material change to this Privacy Notice, we will publish the updated Privacy Notice on our Platform. We advise you to frequently check this Privacy Notice for any changes. We may also provide notice of such changes to you in other ways, at our discretion, such as by sending emails to let you know we have updated our Privacy Notice.
YOUR USE OF THE PLATFORM, AND CONTINUED USE OF THE PLATFORM FOLLOWING ANY CHANGES TO THIS PRIVACY NOTICE, SIGNIFIES YOU READ AND UNDERSTAND THE TERMS OF THIS PRIVACY NOTICE. IF YOU DO NOT AGREE WITH THE TERMS OF THIS PRIVACY NOTICE, YOUR CHOICE IS TO NOT USE THE PLATFORM.
1.2. When This Privacy Notice Applies
This Privacy Notice applies to the data we collect from or about you when you take the following actions (collectively, the “Interaction Channels”):
(a) visit or interact with a website we operate or control, including (the “Site”); or
(b) otherwise interact with us online, including via email or through advertising.
This Privacy Notice also applies anywhere where this Privacy Notice is linked including for our services or products (collectively “Deliverables” and together Interaction Channels, the “Platform”)
1.3. When This Privacy Notice Does Not Apply
This Privacy Notice does not apply to your data if you interact with third-party digital assets that are linked to or accessible from the Platform.
2. Type of Data Collected; Source of Data
The types of data we collect about you depend on your interactions with us and on our Platform. In this section, we describe the categories of data we collect, organized by the sources of this data.
By interacting with the Platform, you grant us the right to use your data to enable us to provide the Platform to you, to improve the Platform, and for other uses as stated in this Privacy Notice, in our Conditions of Use, and in any ancillary agreements you may have entered with us related to our Platform. If you do not provide your data when requested, you may not be able to use our Platform or certain features of our Platform in whole or in part: (a) if that data is necessary to provide you with our Platform or such features or (b) if we are legally required to collect the requested data.
2.1. Data You Directly Provide to Us
In addition to any other categories of data we state we are collecting at the time of collection, we may also collect the following data that you provide directly to us:
(a) Personal Data. Data by which you may be personally identified, such as your name, address, email, or phone number, or any other data that could be used to identify you or that is associated with such identifiable data that could identify you (“personal data”).
(b) Demographic Data. Data that is about you but that as an individual piece of data does not specifically identify you, such as your zip code, education level, or job title.
(c) Communications Data. Data contained in your communications with us through our Platform, such as when you request additional information about our Platform, provide us with feedback on the Platform, or interact with our team (including chatlogs and call recordings), including personal data used to contact you, the date and time of your communications, and the content of your communications.
(d) Login Data. Data related to your account, such as username, password, and security questions.
(e) Transaction Data. Data related to our Deliverables, such as the type of Deliverables requested or provided, order details, delivery information, or the amount charged. To complete a transaction, you may be required to provide payment and financial data, such as ACH information or credit card information, including the type of card, card number, expiration date, security code, and billing address. When you provide such data, it is processed directly by a third-party payment processor. We do not have direct access to, process, transmit, handle, or store any of your credit or debit card details.
2.2. Data Automatically Collected About You
As you navigate through and interact with our Platform, we, our service providers, or other third parties may use cookies, log files, pixel tags, software development kits (“SDKs”), and other client-side or server-side automatic data tracking technologies (“Automatic Tracking Technologies”) to collect certain data about your equipment, browsing actions, and patterns, including the following types of data:
(a) Device Data. Data collected when you interact with the Platform such as technical data about your device, including your IP address; unique identifiers and device type; domain, browser type, version, and language; operating system and system settings; and similar device data.
(b) Usage Data. Data about your visits to and usage of our Platform, including: usage details (i.e., the date, time, and duration you spend on a given Platform page), traffic data, logs, general location and time zone based on your IP address, heat maps that show where your mouse is on a Platform page, other communication data and the resources that you access and use on the Platform, and navigation paths within the Platform. This data may include links clicked, Platform page views, searches, features used, items viewed, or time spent on the Platform.
The Automatic Tracking Technologies we may use include the following:
- Cookies (or Browser Cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate settings on your browser. However, if you select this setting, you may be unable to access certain parts of our Platform. Unless you have adjusted your browser settings so that it will refuse cookies, our system will issue cookies when you direct your browser to our Platform.
- Flash Cookies. Certain features of our Platform may use locally stored objects (or Flash cookies) to collect and store data about your preferences and navigation to, from, and on our Platform. Flash cookies are not managed by the same browser settings as are used for browser cookies.
- Log Files. Log files are software-generated files containing data about the operations, activities, and usage patterns of an application, server, or IT system, such as what was done and at what time.
- SDKs. An SDK represents a consolidated package of pre-existing code, enhancement tools, and guidance documents that can be installed and used to develop applications for a particular digital asset. SDKs allow our partners to directly extract data from our Platform. The data collected has numerous applications, including offering us insightful analytics about our Platform’s usage, enabling social media incorporation, introducing new attributes or capabilities to our Platform, or assisting in tracking and enhancing the efficacy of our online advertisements.
- Web Beacons. Pages of our Platform may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit us, for example, to count users who have visited those pages or for other related Platform statistics (such as recording the popularity of certain Platform content and verifying system and server integrity).
3. How We Use Your Data
We, along with our service providers or other third parties, may use your data for the following purposes:
(a) Provide and Improve our Interaction Channels. To provide InteractionChannels to you, including personalizing the content and features that match your activities, preferences, and settings on the Interaction Channels and to monitor and analyze trends, usage, and activities in connection with Interaction Channels.
(b) Provide and Improve our Deliverables. To effectively deliver the Deliverables you request and administer, present, support, maintain, and improve our Deliverables.
(c) Communicate with You. To communicate with you, including when you request additional information from us, or when we contact you about your account, such as reminders about your subscription renewal or a material change to our policies that affect you, or in connection with the Platform you have purchased from us.
(d) Advertise and Market to You. To send advertising or marketing communications (including targeted advertisements) about Deliverables offered by us and others, to provide news and information that we believe may be of interest to you, and to analyze and enhance our marketing communications and strategies. For information about managing your marketing preferences, see the Your Choices About Your Data section below.
(e) Provide Safety and Security. To detect and protect against malicious, deceptive, or illegal activity, including fraudulent transactions, errors, negligence, violations of any applicable terms, security incidents, and harm to the rights, property, or safety of us and our users, customers, employees, or others.
(f) Troubleshoot. To identify and debug errors that impair the existing intended functionality of our Platform.
(g) Facilitate Corporate Transactions. In anticipation of or in connection with a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Forma Group’s assets, whether as a going concern or as part of a bankruptcy, liquidation, or similar proceeding, in which the data held by Forma Group is among the assets transferred.
(h) Obtain Your Consent. In accordance with: (i) the way we describe when you provide the data to us; (ii) your instruction or intentional direction; or (iii) any other way when you consent.
(i) Comply with Legal Obligations. To comply with our legal or regulatory obligations, including our tax obligations and those related to the prevention of fraud and money laundering, and those required for you to benefit from rights recognized by law or any regulatory requirements or provisions.
In addition to the descriptions above, we may use your aggregated data to enhance and personalize your experience with us, test our IT systems, improve our Platform, and develop new products and features or for promotional purposes, research, data analysis, or other purposes described in this Privacy Notice. We may use, without restriction, data that is aggregated or de-identified and is maintained in a form that cannot reasonably be used to infer data about, or otherwise be linked to, a particular individual or household. We will not attempt to reidentify such data.
4. Who We Share Your Data With and the Purpose of Disclosure
We may disclose data that we collect from you or that you provide as described in this Privacy Notice to the following categories and for the purposes set forth below:
(a) Service Providers. We disclose data to unaffiliated companies or individuals we hire or work with that perform services on our behalf, including customer support, web hosting, software developers, information technology services, database management, direct mail, and email distribution. These service providers may have access to data we collect from you to perform the specific services we request from them.
(b) Other Third Parties.
(i) Analytics and Advertising. We engage third parties to provide analytics services, serve advertisements, and perform related services across the web and in mobile applications. These entities may use Automatic Tracking Technologies to collect data about your use of the Platform, and on other third-party digital assets, including your IP address and other identifiers, web browser network information, pages viewed, time spent on pages or in mobile applications, links clicked, and conversion data. These third parties may use this data to deliver advertisements that are more relevant to you across the web and in mobile applications, analyze and track data, determine the popularity of certain content, and better understand your online activity.
(ii) Affiliates/Subsidiaries. We may disclose your data to our parent company, subsidiaries, and other companies under common ownership or control with us for purposes consistent with this Privacy Notice.
(c) Corporate Transaction. Your data may be disclosed or transferred in anticipation of or in connection with a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Forma Group’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which data held by Forma Group is among the assets transferred.
(d) Law Enforcement Authorities and Individuals Involved in Legal Proceedings. We disclose data when we believe doing so is reasonably necessary to comply with applicable law or legal process (including an enforceable request from authorities), to respond to claims (including inquiries by you in connection with your purchases from us), enforce or apply our other policies, or to protect the rights, property, orpersonal safety of us, our users, employees, or others.
(e) Professional Advisors. We may disclose your data to professional advisors, such as lawyers, bankers, auditors, and insurers, where necessary in the course of the professional services that they render to us.
(f) Your Consent or at Your Direction. We disclose data to third parties when we have your consent or direction to do so. We may also disclose your data to third parties in other instances, such as when you expressly direct us to do so or when you use our Platform and/or Deliverables to intentionally interact with third parties. In these cases, we disclose your data to carry out your request.
5. How We Protect Your Data
We have implemented measures designed to secure your data from accidental loss and unauthorized access, use, alteration, and disclosure.
The safety and security of your data also depend on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Platform, you are responsible for keeping this password confidential. Do not share your password with anyone.
Unfortunately, the transmission of data via the Internet is not completely secure. Although we use reasonable efforts to protect your data, we cannot guarantee the security of your data transmitted to our Platform. Any transmission of data is at your own risk. We are not responsible for the circumvention of any privacy settings or security measures contained in the Platform.
6. Retention of Your Data
We may retain your data for as long as we need it to provide you with the Platform. When we process personal data, we determine the retention period taking into account various criteria, such as the type of Platform provided to you, the nature and length of our relationship with you, the impact on our Platform if we delete some data from or about you, and mandatory retention periods provided by law.
7. Your Choices About Your Data
We strive to provide you with choices regarding the personal data you provide to us. Below are options for your personal data.
7.1. Our Email Marketing to You
If you do not wish to receive our marketing emails, you may unsubscribe by following the unsubscribe instructions at the bottom of the email or by contacting us through the contact information in the How to Contact Us section at the bottom of this Privacy Notice. After you unsubscribe, however, you may continue to receive product-or service-related and other non-marketing emails. If you have provided more than one email address to us, you may continue to be contacted unless you request to unsubscribe from each email address you have provided.
7.2. Do Not Track Signals
Some web browsers (including Safari, Internet Explorer, Firefox, and Chrome) incorporate a “Do Not Track” (“DNT”) or similar feature that signals to websites that a user does not want to have his or her online activity and behavior tracked. Please note that we do not recognize or respond to any signal that your browser might transmit through the DNT feature your browser might have. If you wish to disable Automatic Tracking Technologies on our Platform, you should not rely on any DNT feature your browser might have.
7.3. Automatic Tracking Technologies
We and other third parties may use Automatic Tracking Technologies on the Platform. This Privacy Notice does not apply to these third-party Automatic Tracking Technologies because we do not control the data collected by them.
You may be able to block or disable Automatic Tracking Technologies on your device at any time by changing your preferences or options menus in your browser. You may also be able to reject or delete the Automatic Tracking Technologies that are stored on your device. However, blocking, disabling, or deleting Automatic Tracking Technologies may result in some parts of the Platform being inaccessible or not functioning properly.
Each browser provides different mechanisms for managing Automatic Tracking Technologies. Look at your browser’s help menu to determine the best way to modify your browser’s Automatic Tracking Technologies storage. You can usually find these settings in the “Options” or “Preferences” menu of your browser. You can use the “Help” or similar option in your browser for more details.
To specifically find out more about cookies, including how to see what cookies have been set and how to block and delete cookies, please visit: “Here”
The Platform also uses Google Analytics, which uses cookies or other Automatic Tracking Technologies to help us analyze how users interact with and use the Platform, compile reports on activity, and provide other services related to activity and usage. Google Analytics may collect information such as your IP address, time of visit, whether you are a return visitor, and referring website. To learn more about how Google Analytics collects and processes data you may visit “Here” For more information on how to opt out of Google Analytics tracking across all websites you use, visit: “Here”
7.4. Targeted Advertising
While we do not use targeted advertising, the third parties we share information with, as described in the Who We Share Your Data With & the Purpose of Disclosure section, may use targeted advertising. We do not control these third parties’ use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative (“NAI”) on the NAI’s website/or other opt out mechanism.
8. Links to Other Third-Party Digital Assets
We may provide links to digital assets such as websites or applications of services that we do not own or operate (“third-party digital assets”). Those links are provided for your convenience. If you follow the link and visit those third-party digital assets, they too may collect data about you. We do not own or control any third-party digital assets, and we are not responsible for the practices employed by third-party digital assets linked to or from our Platform. We recommend that you review the privacy notices of other third-party digital assets before authorizing third-party access to your data.
9. Children Under the Age of 18
Our Platform is not directed at or intended for children under 18 years of age. No one under the age of 18 may provide any data to or on the Platform. We do not knowingly collect data from children under 18. If you are under 18, do not use or provide any data on the Platform or on or through any of its features or in connection with the Platform. If we learn we have collected or received data from a child under 18 without verification of parental consent, we will delete that data. If you believe we might have any data from or about a child under 18, please contact us through the information in the How to Contact Us section below.
10. International Visitors
We are based in the United States. When we obtain data about you, we may process such data outside of the country in which you reside, including in the United States. By using the Platform, you consent to the transfer to and processing of your data in countries outside of your country of residence, which may have different data protection laws than those in the country where you reside.
11. How to Contact Us
If you have questions or comments about this Privacy Notice or our practices in general, you can contact us at the following:
Mailing Address: Forma Holdings LLC
37 S Main Street, Suite 205
Chambersburg, PA 17201
Email: legal@formaedtech.com
Phone Number: (917) 503-9720